Once your store is set up and your products are stocked, it is natural you would expect to start selling them immediately. However, many businesses find themselves with a lack of buyers. If you are in the position, take a look at these 5 reasons why you can’t find a buyer for what you’re selling.
1. You Are Unknown
People are creatures of habit, customers especially. Therefore, they are more likely to purchase an item from a seller they already know and trust. The best way to build a relationship with your customers (other than face to face) is through social media. You can use social media platforms to give customers a behind the scenes look, answer questions directly or tease new products coming soon.
2. You Are Not Consistent
These days, potential customers are bombarded with advertisements and information from every new shop out there. What they really value, though, is consistency. Consistency is achieved through regular posts on social media, a message that stays true to your business and new products. Not only will consistency help you stay fresh in customer’s minds, it will also build loyalty and trust with them.
3. Failing to meet customer’s needs
It’s natural to think your products are the best and you may find it hard to understand why customers are not buying them. However, the only products that sell are those that meet a customer’s needs. If you are having trouble selling your product, ask yourself what your target audience needs and then make sure you are positioning your product in a way that meets that need.
4. Website needs updating
These days, there are so many options in online shopping that to attract paying customers you need a website that is both visually appealing and easy to use. One of the fastest ways to turn off potential buyers is to have an out of date or confusing website that makes it difficult for people to find the product they are looking for. Instead, be sure to have a simple and effective design that makes it clear how to buy the product.
5. Customer Service
In any business, your reputation is everything. Building it and then protecting it is paramount. Having a poor customer service reputation is a surefire way to destroy your business. Make sure you are always courteous and polite, regardless of if the customer is right or wrong. Take the time to answer any questions and be as helpful as possible. Doing these things consistently will help build your reputation and improve your business.
Buying wholesale is a great way to build your product base. Wholesale Cutting Boards offers customers affordable pricing on high quality wooden cutting boards. They have an easy to use website, sleek designs and the highest level customer service.
